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Translation & Localization: Chinese Brand Name for Foreign Companies in China
The importance of localizing your brand name for the Chinese market International companies entering the Chinese...
CIIE 2023 Hit All Records, Facilitating More International Deals in China
367,000 square meters, 3,400 exhibitors, 400,000 visitors, and a US $78.4 billion worth of deals signed...
6 Marketing Lessons from Local Brands in China
Local competition in China isn’t necessarily a bad thing. In fact, when competition is used for...
Want to Grow Your Sales in China? Embrace the Guochao Trend
When asked about their reasons for entering the Chinese market, many business executives answer “expanding sales”...
How to Boost B2B Marketing & Sales in China – Insider Tips
If you are an executive in a B2B tech company doing business in China, you’ve probably...
10 WAYS TO OPTIMIZE YOUR WECHAT CONTENT MARKETING
The potential revenue from China’s enormous consumption power is probably the driving force that attracts international...
Which WeChat Corporate Account Best Fits Your Business Needs?
By Shelly Salomon, PTL Group WeChat is a multi-functional platform that has taken China by storm....
China’s Advertising Law – Top Concerns by International Companies
Back in 2017, the Australian vitamin and health supplement provider Blackmores was subject to an unarguably...
Developing a website or application for China? Follow the latest ICP regulations
The importance of having a digital presence in China has only continued to grow. In a...
5-Step Guide for Marketing Localization in China
By Shelly Salomon Globalization has enabled ambitious brands to create awareness and enjoy commercial success in...
Competitive Intelligence: How to Explore Chinese Companies Online
By Ran Boldor & Maya Horin Many companies research their competitive landscape and its active players...
Digital Marketing in China: 5 channels B2B companies should consider
Here is a crazy statistic, there are over 1.6 billion cellphone subscriptions as of July 2022...
The Chinese Metaverse- A Parallel Universe Detached from the West
Since Facebook has changed its name to Meta, the Metaverse trend has taken over the professional...
Increasing Sales in China with E-Commerce. This Time: Health & Beauty Products
Many international companies observe China from afar and are astonished by its stubborn and constant economic...
A Guide to B2B Marketing Platforms in China
As a supplier, and now increasingly as a consumer, China is crucial to any global B2B...
You Asked, the Experts Answered – The Chinese Personal Information Protection Law
Despite China’s Personal Information Protection Law (PIPL) still being in the drafting phases, it has already...
Top 8 Chinese E-commerce Platforms to Watch in 2021
Guest post by HI-COM Asia China’s e-commerce market is now the largest in the world. Accounting...
A Brief Intro to BATX: The Four Chinese Tech Giants
Look at these four Chinese tech giants that are taking advantage of a lack of foreign...
Does your sales manager in China have an Official Company WeChat account?
If the first question that cross your mind when you read the title is “What on...
Insights from Arie Schreier. How China is changing and what we can do to capitalize
Guest post by Toby Marshall, Following a Round table in Australia with Arie Schreier, GM at...
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